KUALA LUMPUR, Malaysia, Nov. 27, 2017 /PRNewswire/ — MCL Cinemas have just inked collaboration deal with BookDoc in giving more treats to BookDoc users for maintaining healthy lifestyle. Users can now enjoy watching their favourite movie at a discount from MCL Cinemas all across Hong Kong for staying active.
"BookDoc, ACTIV feature does so through positive reinforcement, and with a zero cost of entry. We hope to begin a social fitness movement, bringing in more partners and users, our objective is to encourage user to live a healthier lifestyle," said BookDoc Founder and CEO Dato’ Chevy Beh.
The ACTIV feature rewards its users according to their average daily steps, which are tiered at bronze, silver gold and platinum. Being able to sync with other health applications such as Apple Health, Samsung Health, Google Fit, Fitbit and Jawbone, it enables users to efficiently keep track of their daily exercise and get rewarded for it. By maintaining a high level of activity, users would also get discounts or freebies from major retailers and service providers, may it be at their home country or cross-country redemption on monthly basis.
"When the application first started, it helps users to locate and arrange their medical appointments, but I believe prevention is better than cure, so that is why BookDoc, Activ feature was launched. Now we have operational presence in four (4) countries and collaboration with reward partners in twelve (12) countries. The objective of this application is to motivate users to start living a healthier lifestyle," added Beh.
MCL Cinemas’ Marketing Manager, Ms Winki Liu said, "We are excited about this collaboration opportunity. To us, it is a new attempt demonstrating how the entertainment and healthcare industry can work well together in perfect synergy. Watching a good movie at leisure time, to many of us, can be inspirational in our pursuit for a healthier lifestyle. MCL is very pleased to share our ticket discount offer to the BookDoc users for their best enjoyment."
BookDoc app is downloadable for free on the App Store or Google Play Store. BookDoc will have ongoing partnerships with major retailers and service providers every month if users achieve an average-daily-step threshold.
BookDoc, with presence in Malaysia, Singapore, Hong Kong and Thailand, is an online platform that operates across the healthcare continuum connecting patients to healthcare professionals anytime and anywhere, while incentivising all to stay active.
BookDoc has established an integrated online ecosystem for local and overseas health travellers. The ecosystem allows users to search and book healthcare professionals anytime and anywhere, and integrates seamlessly with navigation (Google Map, Waze), transport (Grab, Uber, AirAsia), accommodation (Agoda and Airbnb) and recommended restaurants & attractions (TripAdvisor) for a hassle-free and enjoyable experience to healthcare appointments. In addition, through BookDoc Activ, it rewards users for maintaining high level of activity by partnering major retailers and service providers that offer users discounts for achieving reward tiers based on activity level.
The company is backed by a diverse group of investors from entrepreneurs to seasoned healthcare and insurance professionals, banker, regulators as well as ICT professionals. It has made records in achieving the highest pre-seed and seed valuation in Asia Technology Start-up history. It is available online at www.bookdoc.com, App Store and Google Play Store.
About Multiplex Cinema Limited
Multiplex Cinema Limited was formed in 1982 to provide local audience with the best movie-going experience. MCL currently manages 8 prime cinema sites in Hong Kong — 3 on the Island side: Grand Windsor Cinema in Causeway Bay, MCL South Horizons Cinema in Ap Lei Chau and Grand Kornhill Cinema in Kornhill Plaza, Tai Koo; 4 on the Kowloon Peninsula: Festival Grand Cinema in Kowloon Tong, MCL Telford Cinema in Kowloon Bay, MCL Metro City Cinema and STAR Cinema in Tseung Kwan O as well as one in the New Territories: MCL Green Code Cinema – Fanling.
For More Information, please contact
Name: Ms. Valerie Voon
Tel: +6019-336 6758