– It is holding an event of tasting Hanwoo at AEON Department Stores and presenting meal coupons at Hanwoo restaurants via SNS
– Activities of apprising superb taste and excellence of Hanwoo will be continued in December, such as cooking classes
SEOUL, South Korea, Nov. 16, 2018 /PRNewswire/ — Following the successful completion of the ‘Hanwoo Festival Week’ activities in Hong Kong in October, Hanwooboard is offering abundant events to citizens of Hong Kong in November again.
Hanwooboard is holding a variety of events in November to provide consumers in Hong Kong with opportunities to taste high-quality Hanwoo, including beef tasting events and presenting free coupons for Hanwoo restaurants.
As a part of such activities, it will host an event of tasting grilled and roasted Hanwoo from November 15 through 28 at AEON Department Stores. This event is designed to provide customers with chances of enjoying excellent taste and flavor of Hanwoo during the ‘Korean Food Festival.’ Being a special event held by the department store once a year for two weeks, it is the best period when consumers can buy high-quality Hanwoo.
Hanwoo tasting event will be held at premium stores, including Kornhill and Whampoa. Hanwooboard expects this to be an ideal chance to demonstrate directly the excellence of Hanwoo to local buyers.
Meanwhile, the official social network site of Hanwoo in Hong Kong (KoreanbeefHK) is also holding an event that will last until November 19. For the first time, Hanwooboard is collaborating with ‘Jjigae’, a restaurant that serves Hanwoo hotpot with unlimited refill. Participants can enter their ‘reason for eating Hanwoo’ and tag their friends under the comments section on Hanwoo’s Facebook or Instagram to enter a lucky draw. A total of 10 winners will be getting a coupon for Jjigae hotpot (HKD298).
"The Hanwoo Festival Week held in October provided consumers in Hong Kong with chances of tasting and recognizing the excellence of Hanwoo," said Min Gyeong-cheon, Chairman, Hanwooboard. "Building on its success, we prepared events in November, and we will carry forward a variety of activities in December to promote premium Hanwoo, such as cooking classes."