‘Paying for Health’ Becomes a Consumer Trend This Year
SHANGHAI, Nov. 13, 2018 /PRNewswire/ — China’s leading one-stop healthcare ecosystem platform, Ping An Good Doctor (the "Company", stock code: 1833.HK), released its sales results from the Double 11 Shopping Festival this year. The results showed that the Gross Merchandise Volume (GMV) of the Company’s health mall on November 11 increased by 310% year-on-year, and the number of users participating in the Company’s Healthy Living promotion increased by 283% year-on-year, reflecting a strong growth momentum.
More and more consumers are buying healthcare products for themselves and their families, showing that paying for health is a consumer trend this year. According to the data from the health mall, nutrition and healthcare products, nourishing foods, and common Chinese and Western medicines are the most popular products for consumers this year. On November 11, the health mall sold 25,000 bottles of vitamin C tablets, which worked out to be the equivalent of 3.5 million oranges. In terms of national health products — 230,000 packages of goji were sold, which is approximately 9.36 million cups of tea.
Ping An Good Doctor collaborated with more than 100 well-known domestic and overseas brands to upgrade their product services and increase the rebate for customers during its Healthy Living promotion. The promotion included discount coupons and "red packets" to benefit customers. More than 10,000 health products covering a variety of Chinese and Western medicines, nutrition and healthcare, nourishing foods, healthy foods, sports and fitness, medical equipment, maternal and child care, beauty care, household products and other categories were on offer. As for the logistics, thanks to more than 12,000 cooperative pharmacies across the country and the Company’s complete logistics system, consumers enjoyed the service of one-hour drug delivery during the promotion.
Mr. Zheng Kai, the brand spokesperson of Ping An Good Doctor, live streamed a health seminar during the promotion. During the one-hour seminar, Mr. Zheng shared his tips on how to keep fit and his personal fitness recipes, as well as picking winners of the "red packets" from the fans who watched the live stream. Over 7 million people tuned in to watch the seminar. The seminar and appearance by a celebrity encouraged more and more consumers to pay attention to their own health and learn about healthcare.
With its in-house medical team of more than a thousand medical personnel and over 5,000 external doctors, Ping An Good Doctor also provided free professional advice on the best ways to use medicines and healthcare products for its users before they made an order. Ping An Good Doctor offered free healthcare advice to more than 800,000 people on November 11, which is equivalent to the average daily outpatient volume of 200 Class III Grade A hospitals.
About Ping An Good Doctor (1833.HK)
Ping An Good Doctor is the leading one-stop healthcare ecosystem platform in China. By combining "mobile health + AI technology", the Company strives to provide every family with a family doctor, every person with an e-health profile and everyone with a healthcare management plan. Ping An Good Doctor has established a comprehensive, one-stop healthcare ecosystem covering family doctor services, consumer healthcare services, a health mall as well as health management and wellness interaction.
In April 2015, the App "Ping An Good Doctor" was officially launched. In May 2016, the Company completed an A round financing and raised US$500 million. In December 2017, the Company completed the pre-IPO financing from Softbank Vision Fund, during which it raised US$400 million. On 4 May 2018, Ping An Good Doctor became the No.1 listed internet health-tech company in the world when it joined the Hong Kong Stock Exchange, stock code 01833.HK. Our IPO cornerstone investors include Blackrock, Capital Group, GIC, Canada Pension Plan Investment Board, Khazanah Nasional Berhad, Swiss Re and CP Group.